27 Feb 2011

Shop! @ KK

Our set up: model with tapes. Better photos to come.

Shop! hits the KK Outlet after an intense 2 week illustration/graphics collaborative mash-up. 
Pretty stressful, great fun and well worth seeing our work on some walls in a real-life gallery like KK. (kind of a big deal) Our group slung together some high street research on women's shirt sizing, ranging from the smallest XXS to the biggest XXL. We sourced sleeve lengths, waists, busts etc to create measuring tapes that would demonstrate which store would be the most appropriate to shop in tailored to your very own measurements.